In 2021, 97% of organizations worldwide say they have a content marketing strategy, a whopping 20% increase in just two years.
With nearly every company around the world investing in content marketing initiatives, it is clear how important content is to global economic growth.
The reason is simple.
Content marketing connects everything.
Content Marketing is the Thread That Ties. Information, Customers, and Brands Together More Complexly. Than Ever Before.
Content is How Customers Find. Answers to Relevant Questions. Whether You’re Looking for a Specific. Web Page, Researching. A Product to Buy, or Trying. To Understand. How Something Works, Content. Is the Answer. Internet Searchers Are Looking for.
Videos for everything yes even blog posts
That’s why understanding content trends is so effective. Staying Whatsapp Number List up-to-date on content trends can help you create a strategy filled with the value your audience craves.
So without further ado, take a look at nine trends that are shaping the future of content marketing. From TikTok’s explosive growth to Instagram’s transformation into a video-centric app, video content is dominating the internet.
Not only are videos easier to understand than articles , they can convey dense information in a short amount of time.
Custom designed graphics and illustrations
Customization is here and overused stock images are gone.
There will be an increase in in-house designers and outsourced design work for custom graphics and illustrations.
Teams with tight budgets or tight deadlines are likely to use design EW Leads templates , user-created visual products, and interactive stickers to drive engagement.
Some of the best graphics and illustrations used include:
Infographics used to complement blog content
Digital illustrations used in calls to action, charts, and page headers Welcome video: Sent via email to new subscribers or posted on your website for new visitors, a welcome video gives your audience a brief introduction to your business.
Behind the Scenes Videos: Behind the Scenes Videos: Videos that give you a glimpse into how an organization operates behind the scenes.
How-to videos: Use videos to show viewers how to perform tasks related to your product, service, brand, or niche.
