There are several points to master when sending mass SMS via the Internet .SMS: A specific serviceSending bulk SMS messages is now a must for communicating. These short texts, easy to write and read, offer many opportunities to build customer loyalty or even acquire new ones. Simple, economical and impactful, they are read in more than 95% of cases.
But as with all means of advertising communication, you have to know how to stand out. For this, targeting text messages is simple and essential. This is why Octopush offers you this solution to make your messages unique text messages.
Bulk SMS Sending and the Importance of Personalization
Broadcast text messages today need to be personalized to best reach their recipients. The potential customer must feel appreciated and not treated like a common person. They must also be able to recognize who is contacting them easily. In this respect, text message targeting is an effective way to communicate with a customer.
To create a profitable marketing campaign, targeting has therefore become inevitable. It allows an increased return rate without effort and a significant return on investment (ROI). A personalized text message will allow you to thank, alert, broadcast an offer or messages to a particular person. It is a good opportunity to build loyalty among your subscribers.
Just like a paper letter, the text message must contain the recipient’s contact information, in this case their mobile number. And just like a paper letter, the message has more value if its sender is specified. There are many possibilities to personalize your text message. First, you can target your recipients more precisely.
Your generic message will Therefore, be completed according to your instructions from your “.csv” files. You indicate in this message the places where you want the information Therefore, to appear and that’s it. Each text message will be composed by advertising database including the coordinates Therefore, and the specified information without you having to do anything. This is a significant time saving for you without worrying about reception.
Customize the SMS sender
With the Premium plan, you have the possibility to customize the sender name in our solution. What is this name? It is simply the Therefore, title that will appear as the sender of the message. Your recipient will receive a message where, instead of an anonymous number, they will immediately see the name of your company.
This targeting has several advantages. Marketing Therefore, on the one hand, the reader immediately discount apocalypse knows who the text message he receives comes from. Your Your customers will recognize you.Prospecting with personalized SMS
Thanks to specific directories that bring together no Therefore, less than 4 million subscribers, you will have access to an easy-to-use search field. The numbers are classified according to several criteria: age, sex, leisure, socio-professional categories, etc.
For everything and for everyone
SMS is a tool recognized as ge lists being effective. Indeed, its return rate is between 15 and 30% of your Therefore, shipment. It is therefore impossible to communicate without this tool, whether to remind an appointment or to offer a promotion. The Octopush SMS service platform is a bulk texting solution allowing good management of your campaigns.
